1 Link Launches Geolocator App For ATMs Nationwide!
From the Blog smartchoice 1 Link Guarantee Ltd, a consortium of banks in Pakistan that enable seamless financial transactions on a day-to-day basis have recently come up with a new solution to facilitate consumers. A new ATM/Bank Branch locator application has been released for Android, iOS and Blackberry repositories with a Windows Phone being submitted and currently in certification process after which it will go live for Windows based smartphones. *Facts and Features:* The overall user interface is fairly good and kept minimal and is quite user friendly for all ages. It’s pertinent to mention here that it’s the first app of it’s kind that’s available on all major mobile ecosystems. Warid in the past has launched an ATM locator app but it was only introduced for Android hence iOS, Blackberry and Windopakistanblogs.blogspot.comRead Full Post
Book of Days 2016
From the Blog odysseuslahoriBeginning eight years ago with *Tales Less Told*, Pakistan Petroleum Ltd again asked me to prepare a theme for their diary and table calendar for the year 2016. After some deliberation Saquib Hanif, the company’s Chief Public Relations Officer (who has since moved on to a higher position) and I decided to do something on crafts. But we did not want to do what has already been flogged to death by the usual run of the mill diaries. We resolved to look at crafts that are on the verge of dying. Now, in the more than three decades of my life as a traveller, I had seen most of the crafts at some time or the other. In those years I had sometimes worried about the precarious condition of the practitioners of those fine crafts: nearly all of them complained their income was far from compakistanblogs.blogspot.comRead Full Post
Industrial Marketing
From the Blog lahoreschoolofeconomics Mr. Shehzad Ahmed, General Manager, Mullen Lowe Group Pakistan, was in the Lahore School of Economics to deliver a lecture on ‘Industrial Marketing’ to the graduating BBA class on 11 Nov 2015. Mr. Shehzad Ahmed talked about the B2B business dynamics and the business processes involved in the efficient running of a B2B company. He highlighted the various similarities and differences between B2B and B2C companies and explained how the B2B companies modified their activities in order to cope up with the changing market situation of today. The speaker also discussed various trends that hold true not only for the Mullen Lowe Group but for all successful B2B companies. In this respect he shed light on the importance of ‘going social’ and gaining deeper customer insights. Mr. Shehzpakistanblogs.blogspot.comRead Full Post
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