Unsung Heroes of the Service Sector
From the Blog All Things Pakistan: Pakistan's Working Women: Unsung Heroes of the Service Sector - Faris Islam For too long, the Pakistani workforce – and most aspects of the public sphere in the country – have been male dominated . For those lower economic strata women daring to venture outside the house for work, employment has either been as domestic servants or hidden from the public eye in women-only workshops and businesses. That is now beginning to change . A recent video and article by The New York Times suggests there are slow signs of change on this front, with more women leaving the confines of their house and taking on highly visible jobs in the service sector, as waitresses, shopkeepers and saleswomen . With inflation continuing to soar throughout the country, these women fight a daily battle against pressures at home, dangers on their commute, aggressive and harassing customers and even unwilling employers as they struggle to feed and provide for their families. Often, the working class woman in Pakistan faces danger and discrimination from the outset with the decision to work. One woman highlighted in the piece, and now working as a cashier for a multinational fast-food chain, details how after she started working, her brother "confiscated her uniform, slapped her across the face and threatened to break her legs" if she continued to work. Rabia had little choice, however, as the family's growing bills – including for her daughter's schooling – could not be met on their current income. Choking back tears, the father of another worker spoke about his feeling that he had 'failed' as a father, feeling he could not provide "an easy life" for his daughter. Rafiq Rangoonwala, the CEO of KFC Pakistan says this is not unusual, as he has heard about father's threatening to disown their daughters and fiancés breaking off engagements to women who have begun working outside their home . Rangoonwala speaks from experience, with KFC pioneering along with other companies like McDonald's and Makro to support female employment and tackle the stereotypes and discrimination these women face. Other businesses have been less forthcoming however, with businesses such as the popular coffee chain Espresso choosing not to hire women. When asked why, Espresso's owner Kamil Aziz responded to the report that "we felt we had to provide them with separate changing rooms, separate lockers, separate bathrooms" and that they had a higher turnover rate than male employees. Beyond the perils of the commute and employers still mired in prejudices, customer interactions can be perilous as well. Facing primarily male customers day in and day out, harassment is sadly commonplace . Indeed, asking his female employees about their reluctance to smile, Rangoonwala discovered a sad truth, as they told him "if we smile the male customers might think we are easy." Fauzia, a KFC employee can vouch for this, as last year a customer followed her as she was leaving her shift and tried abducting her. Able to escape, Fauzia was not deterred, and showed her strength and determination by returning to work and telling the reporter that "the best thing about my job is my smile." At the end of the day, the issue of women's employment is one that goes beyond short-term profits and accommodations: it is instead an issue of societal transformation . In an era of corporate malfeasance, the example of corporate social responsibility and desire for a more equitable and prosperous Pakistan serves as examples all companies should follow. For these women, leaving their houses and going to work every day presents a myriad of problems, yet their determination, as well as economic need see them returning to work day after day, with a polite smile and courteous service for all. Indeed, it is through their courage that these trailblazers set the path for future generations of working Pakistani women to follow. Also see at ATP: Indecent Proposal (2006); Meet Saira Amin; PAF Sword of Honor Winner (2006); Being Woman in Pakistan (2007); Few Things bint-hawwa has to Bear (2007); Celebrating the Lives of Pakistani Women (2008); Women at Work (2008); No Women Allowed (2009); Mother's Day in Pakistan (2009); Working Women: Baji, aadmi aye hain (2010); Mai Jori Takes a Stand (2010); Shazia's Death: A Call for Introspection (2010), and more . . Read Full Post
New year at the Pak China border
From the Blog pamirtimes - > New year at the Pak China border pamirtimes.wordpress.com — Hunza-Nagar District Administration and FCNA celebrated first day of the new year with officials of China and Pakistan stationed at Khunzhrav (misspelled as Khunjrab) border post. The post is located at 15,000 ft above the sea level. 2011 has been … Continue reading → . Read Full Post
Human Rights Violation in Kashmir
From the Blog pakspectator - > Human Rights Violation in Kashmir pakspectator.com — Indian Kashmir is on the boil again: this time over the killing of young Kashmiris in allegedly at... Read More at http://www.pakspectator.com . Read Full Post
More shots from Turtle Beach
From the Blog dehog - > More shots from Turtle Beach ckcpark.net — Some more from Turtle Beach . Read Full Post
Choraha 1 January 2011
From the Blog pkpolitics - > Choraha 1 January 2011 pkpolitics.com — Watch Fresh episode of Choraha with Hasan Nisar. . Read Full Post
Meet Wasef Adbulhadi MSP from Tafila Technical University,...
From the Blog alirazashaikh - > Meet Wasef Adbulhadi MSP from Tafila Technical University,... alirazashaikh.blogspot.com — Tell us who you are? My name is Wasef Adbulhadi, Computers Information Systems student at Tafila Technical University, Jordan. I'm a webmaster for 5 websites at least, one of them is... Read more » . Read Full Post
Front Line 1 January 2011
From the Blog pkpolitics - > Front Line 1 January 2011 pkpolitics.com — Salman Taseer (PPPP) in Today's episode of Front Line with Kamran Shahid. . Read Full Post
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